by Suzie Bonaldi


Blog Topics: Starting A YouTube Channel

A few weeks back I wrote a (rather lengthy) post on starting a blog. After reading through an overwhelming number of comments, the message was clear: the YouTube equivalent was needed. Although filming videos was one of the first things I attempted to do when I started Hello October, I didn't really get into it for a good year, and it was almost another year before I really started to have fun with it. But now it's become something I genuinely enjoy doing and I can't imagine not getting up at 8am on a Saturday to chat away in front of my camera. No, really that wasn't even sarcasm. Anyway, here are my tips for starting a channel of your own. Let me know if this is a topic you'd like me to go into in more detail, as I might be able to whip something up for you...

Your name and branding
Depending on whether you already have a blog or not, you might not need to think too much about your YouTube name. Either way, make sure it's something you like and that isn't already being used. As I mentioned in my last post I'm a sucker for branding, it's one of my favourite aspects of any business I come across and something I pay particular attention to. I will normally have my blog branding at the beginning or the end of a video and always make sure the fonts and colours are the same. Consistency is key with both social media account names and branding. 

I started off using a little bridge camera and have worked my way up to the Canon 600D. I'll be honest here, although it's not the end of the world if you don't have the best equipment, (some of my favourite vloggers have used non-hd cameras) I prefer having a good quality camera. It's also really difficult when you start out now, as viewers are far more used to seeing high quality videos on YouTube now than they were a few years ago. That being said I'm glad I started off with using what I already had, as I might have (and did for a while) hated it and given up. It's always best to suss out whether you like being on YouTube first before investing, as it's a very different world to blogging.

Sitting down to film your first video is very exciting, as a result you will come across slightly different to how you are in person - chances are you'll be quieter so people you live with don't hear and you'll stumble and correct yourself a lot - but that's okay, we've all been there . If you're unsure of what to film, pick your favourite part of what you do - whether it's a what's in my bag which is more "show and tell", a hair tutorial or (my thing) a makeup tutorial. My first video was everyday makeup and I felt completely comfortable sitting and chatting away with my buffing brush. It felt like I was chatting away to friends. At this point I knew I was going to upload this video and was pretty confident, but if you're feeling unsure, film a few and edit them before you decide. That way if you like them you'll have a back log of content to upload, and if you don't like one? Don't upload. Simples. To this day if I film a video and I'm not happy then I won't upload it. You need to love what you upload.

Lots of people think I use something crazy complicated for editing, but I just use iMovie - the standard software that comes on a mac. If you work on PC then windows movie maker is just as good. I've used both as I've always been in to editing and creating my own videos since before I knew about YouTube - WMM provided me with hours of entertainment as a teenager. It's important to play around with things a lot before you up upload your first video. Everything I do I've learnt myself and it's really satisfying once you figure things out. In the beginning it's important not to try and do too much too soon. You'll notice other YouTubers using effects or overlays that you don't know how to do yet - and you will have a bitch fit if you spend hours trying to do this on your first video. Been there, done that. My best advice would be to focus on the content and keep the editing simple. No one will notice if you simply cut the clips and put them together in a clear, concise way, but if you throw music and fancy transitions over a very nervous first time vlogger - people will notice. Take it slow, watch everything back at least twice (for me this is for PC purposes, I'm always swearing...) and enjoy making your first videos.

Scheduling/Publishing/The Checklist
Once I've edited my video and saved it, I get ready to upload it to the world of YouTube. I like to make a little checklist to make sure there's nothing I've forgotten before I upload anything:

  • Did you take a thumbnail photo?
  • Have you got your description box info?
  • Do you have a blog post photo to go alongside your video?
  • Have you written a blog post to go with the video?
  • Have you tweeted letting people know when the video will be up?
The ability to upload a thumbnail is a weird one. Back when I started you didn't automatically have it, and I think YouTube has changed the rules a little bit, so it's worth browsing your account settings before and looking at your options whilst you're uploading. It's also important to pop as much info as you can into the description box. Blog links, what you're wearing and products you were talking about are all important details. The last two points are only really relevant if you have a blog too, but they're the ones I'm forever forgetting.

Remember - consistency is key
Even with your upload times. I love waking up to tweets at 8:56am on a Sunday morning saying that you're excited for 9am. If your viewers know when to expect a video, they'll check back. I also try and make sure I'm active on social media when my videos go live so I can chat to people about it and tweet that it's live.

Responding to comments
Once you've uploaded your video, you might have to wait a while for your first comment, but once you start getting them it really is where the fun happens. I love chatting to people in my comments. It's actually one of my preferred communication methods next to twitter as it gives you a notification once I've responded. Not to dampen the mood but I'm regularly asked about dealing with negativity, so I thought I'd give the golden rule: you could say what ever you want back to the person leaving a nasty comment, but they won't care. So why care about what they have to say? As far as I'm concerned this space on the internet is reserved for positive vibes only, I have no time for anything else.

I'm slightly worried this post has got a little bit lengthy, so I'll end this one here. If you have any questions then come on over to @hello_october_ on twitter and ask away!


  1. Simply an amazing and well written post! It is great to hear about starting up a channel from different peoples perspective and especially as you said, keeping it simple is best to start with! There is no point being over the top and trying to fit in the with current crowd - be yourself and people will like you for that!
    Molly x

    1. Took the words right out of my mouth and great post it puts things in perspective for me.

  2. Thanks for the valuable advice ;) I follow your blog for some time (I really like to read your posts and watch on YT:* ) //My blog differs from yours - I'm writing about architecture, landscape etc (subjects related to my work), I begin my activity on the Internet - and I wonder what you think about the start YT channel with is not associated with cosmetics, but with art? :)

  3. Thank you for a lovely post! I've just started my own blog, and are thinking about adding a channel too. Since I'm not English/American I would like to hear, if you think I should make videos in English or Danish (my language)?

    Love, Louise

    1. Hi Louise, if you can't speak English very well, you can always talk in Danish and put English subtitles in the video? :)

  4. Great blogpost Suzie!
    Really helpful tips :)
    I have a question but it may sound stupid.. : if I make a video and I use a song in it, do I have to pay for using this song? (I seriously hope this isn't a stupid question haha)
    xo Lyn

  5. I used to/still have a youtube channel which I uploaded video's on quite regulary. I don't really know why I quit doing that.
    I also feel like you are recognized so much quicker using youtube than you are using a blog. My 3 video already hit 4000 views en I don't have a video that doesn't have at least a few comments on it. That's so motivating, knowing that people actually watch and take the time to comment.
    While on my blog I do have a few hits on certain posts, but I rarely get comments.

  6. Loved this post! I wouldn't have the confidence to start one but maybe one day!

    Katie Loves | UK Fashion & Beauty Blog

    BlogLovin' : Katie Loves

  7. This post was really helpful :) I tried filming a video not long ago and it was a bit of a disaster haha hopefully I'll get the knack of it soon!
    Bea x
    Bea's Beauty Blog

  8. Loved this post! I'm still new to youtube but I'm loving it so far, I feel like its more personal than blogging since you can't always tell a persons tone when reading off a page (since I'm quite sarcastic a lot of the time!) and you get to properly connect with people through the comments like you said.

  9. Thanks for this post, its so helpful! I have started YT after blogging for a while so I'll leave my links here if anyone wants to check them out :D

  10. I've thought about starting YouTube so many times but have decided to wait until I have access to a good quality camera and my own house next year. Really great tips though, I'm going to be favouriting this for future reference - thank you!

    Jade | skinsweet

  11. I have wanted to get back into filming YouTube videos for such a long time, but my lack of confidence has been stopping me. I keep wanting to delete all my videos off my channel, but then stop myself - just in case I do get back into it, I can look back and hopefully see some improvement. Really enjoyed your post!! xxx

  12. Love this post! I don't think I'm gonna do a YouTube any time soon because I don't want people I know to see them haha but still a great post, I love blogging anyway so it's good for me to concentrate on improving on that as I'm still learning about it! x

  13. Thank you for sharing <3 I have recenty purchased a Canon 1100 D camera so I could make videos... I'm just so scared of everyone around me. They'll probably think I'm a weirdo.

    WOMANOUK (beauty & drawings)

  14. I've been wanting to start a youtube channel alongside my blog for so long but it all seems a bit daunting! You've really cleared a lot up for me with this post - So thank you :)


  15. This is so helpful. I just can't stop thinking about it, so I am reading all there is to know. I just don't have even a decent camera, not to mention a good one, that's what's stopping me. Some day, maybe :)

    Thanks for sharing!

    Renate from the
    A new GRWM post went up on my blog, just in time for the weekend, if you're interested to check it out! ;)

  16. Thank you for sharing the tips !
    Giveaway on the blog, win a Vichy skincare product

  17. Fabulous tips, thanks for sharing! I love the picture haha!


  18. Thanks for sharing the knowledge! I would love to get into YT eventually... Unfortunately I have a crappy camera so this is not on the horizon for me... Though I'm sure one day I will bite the bullet.

    Maybe. :)

    Bex xx


  19. I admire how much time you devote to your blog and youtube channel while working full time!

  20. A really brilliant imformative blogpost! What lighting doyou use? My girls have started youtube channels, the youngest is only 11 but has been so inspired by you and others, Lola_jade and my eldest daughter EmilyClaireBeauty helps her out but they struggle with their lighting. Can you buy affordable studio lighting , they dont have a huge amount of room either? A video on this would be awesome too, showing maybe the room layout etc and other tips. Thanks alot though this is a great help for newbies!

  21. This is definitely one of your best posts in my opinion.
    I love your blog, Suzie!

    Jennifer xx

  22. Great tips, so helpful!

  23. This is so good, I hope it will help me out as I have just started blogging and youtube (I say just, I started in November) and I only have 9 subscribers so I hope I can get more! Thanks for always replying to my comments on youtube xxx

  24. I'm thinking about starting my own youtube channel, I need a burst of confidence though!! Do you use any other equipment than just your camera such as lighting etc?

  25. I so want to start making videos! I just need the right editing software as of now I have none! :'( I wouldn't worry about this post being too long, it was fab! :)

    Rachel --- Claireful

  26. Such a lovely and helpful post, I just need to get the confidence to get started as I know it's something i'd love to do :)

    Victoria | SocialVix

    1. Was very interesting, thanks for share
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  27. wonderful tips I find youtube is more daunting, I don't know why but I find blogging is more comforting and I love typing up posts and taking photos. It's nice to see other bloggers sharing their own personal experience :))

  28. Great post, I'm seriously considering starting up a Youtube channel but I just have to get my head around it and just do it. Probably gonna go back to this post in a few weeks or months time. Heh! x

  29. Great tips, these will be so useful as I really want to start my own channel! x

    Maddy from UNSTITCHEDD

  30. I've been toying with the idea of starting a youtube channel - I think there are some things that are just easier to show in video versus blog posts, plus I think video-editing would be a great skill to learn. So thank you for sharing your tips!


  31. love!

  32. This post was very interesting! Thanks! :)

  33. Very good post, thanks for this! I was wondering what editing software people use to edit their videos. I have a mac so I'm going to have a play around with iMovie!

  34. Hey Suzie! Loved this post and the one about blogging..would you mind writing one about taking pictures of yourself? Yours are always so stunning and I want to know how you do that ! - beside being stunning yourself obviously :)

  35. Love this lolli tint!;)xxx

  36. Thank you so much for sharing your knowledge! I really enjoyed reading this and didn't mind the length at all.

    xo Mélane
    Selfhelp | Inspiration | Motivation

  37. This is a fantastic post for anyone who is wanting to set up YouTube! Weill defiantly be passing this post on :)

    Sian | Sian Marie Beauty

  38. I love YouTube but it's just so time consuming. I filmed one video but I put off filming another for so long. Should hopefully have my second up tomorrow though!

    Lorna | xx

  39. I loved this post! :-) Thank you!

  40. I'm adding this to my bookmarks for when I'll start my own youtube channel ;) Thanks!

    My fashion blog:

  41. Thank you for such a sweet tutorial - all this time later, I've found it and love the end result. I appreciate the time you spent sharing your skills.
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  42. Someone Sometimes with visits your blog regularly and recommended it in my experience to read as well. The way of writing is excellent and also the content is top-notch. Thanks for that insight you provide the readers! Video

  43. In the event that you take a gander at your first video and have a craving for hauling your hair out, recollect that you're not the only one. Making a video is much less demanding in your brain than by and


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